The Rapidly Expanding Vegan Cheese Market in the Middle East & Africa
According to the report titled "Middle East & Africa Vegan Cheese Market Analysis and Forecast 2019-2028" assessing the Middle East & Africa market, the vegan cheese market in the Middle East & Africa is expected to experience significant growth in the forecast between 2022-2028, with a projected CAGR of 12.2%, despite this impressive growth rate, the region is predicted to account for only a small share, about 5%, of the global vegan cheese market by the end of the forecast period.
One of the primary drivers of the increasing demand for vegan cheese in the Middle East & Africa region is growing awareness regarding animal cruelty and the environmental impact of animal-based diets. Consumers who follow a vegan diet avoid all animal-derived products, including cheese, milk, cream, yogurt, and honey. The rise of the vegan population in the region has led to increased demand for plant-based alternatives.
In addition to the growing awareness of animal welfare, rising personal disposable income, shifting tastes and preferences, and increasing adoption of the western lifestyle are also expected to contribute to the growth of the vegan cheese market in the Middle East & Africa. As more consumers are exposed to plant-based options, they are more likely to adopt a vegan diet or incorporate plant-based products into their diets.
The food service industry has played a significant role in promoting the growth of the vegan cheese market, with hotels, restaurants, and fast-food outlets offering vegan cheese options on their menus. This trend is particularly helpful for lactose-intolerant consumers or those with dairy allergies who need plant-based alternatives.
The Middle East & African vegan cheese market is fragmented in nature, with various players. In recent years, new local players have emerged, and foreign brands have entered the market, contributing to the rapid growth of the industry. These players have adopted various strategies such as mergers and acquisitions, partnerships, and collaborations. These strategies have contributed to the growth of the vegan cheese market in the Middle East & Africa.
Some of the leading players involved in the production and marketing of vegan cheese in the region include Miyoko's Creamery, Violife, Grattaveg, Mozarella Flavour Slices, Mommus, Muffervert, Grattì, Bute Island Foods Ltd, Be Vegan, and Freakin' Healthy, among others. These companies invest heavily in research and development to create high-quality and innovative plant-based cheese products that meet consumers' evolving needs in the Middle East & Africa.
In conclusion, the vegan cheese market in the Middle East & Africa is poised for significant growth in the coming years. This is driven by a variety of factors including rising consumer awareness of animal welfare and environmental sustainability. It is also driven by changing lifestyles, and the growth of the food service industry. With the increasing popularity of plant-based diets, it is expected that the demand for vegan cheese will continue to grow, making it an exciting time for both established and emerging players in the market.